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Female, 47 years, born on 12 November 1978

Tbilisi, not willing to relocate, prepared for business trips

Marketing manager

3 000 $ in hand

Specializations:
  • Marketing and advertising department manager

Employment type: full time

Work experience 17 years 1 month

June 2014November 2015
1 year 6 months
Avon Cosmetics Georgia

Georgia

FMCG (non-edible)... Show more

Marketing Manager
Major responsibilities: Marketing strategy & activation plan development/execution; Campaign (17 campaigns per year) effective planning process; price setting & optimal demand/excess planning; per campaign special activation programs development & execution. PR strategy development & execution; Major achievements: Brand image upgrade project initiation & execution, which led Avon to become #1 brand on Georgian cosmetics market by the end of Y2014.
June 2004June 2014
10 years 1 month
Mars Inc.

Kazakhstan, www.mars.com

Food Products... Show more

Marketing Executive, Central Eurasia & Belarus (CEAB unit)
Major responsibilities: Primary regional responsibility for MARS chocolate & pet care portfolios in Caucasus region (Azerbaijan, Georgia, Armenia). Twix & Bounty brand leader across MARS CEAB unit (11 countries). Responsible for the brands development across the unit. Chocolate “future consumption” category leader across MARS CEAB unit. Responsible for the category development across the unit (11 countries). Major achievements: Winner of MARS CIS Contest “MARS Marketing Heroes 2012” in nomination of “the best fact-based decision-making”. Winner of MARS Global Contest “MARS Marketing Heroes 2012”, conducted in New York, in nomination of “the best fact-based decision-making”. Winner of MARS CIS Contest “Make the difference 2013”.
December 2003June 2004
7 months
“The wine factory Akhasheni” Ltd

Georgia

Food Products... Show more

Marketing manager
Major responsibilities: Market analysis, new product concepts development, marketing support plan development for existing portfolio & new products.
November 2002November 2003
1 year 1 month
The British-Caucasian Insurance Company (BCI)

Georgia

Marketing Manager
Major responsibilities: Market analysis, marketing activity plan development & execution, creating new products.
March 2001October 2002
1 year 8 months
Centre of Enterprise Restructuring & Management Assistance (CERMA), World Bank project

Georgia

Marketing Consultant
Major responsibilities: Conduct diagnostic analysis of the enterprises, deliver consultations to the enterprise management, support the management in implementation of the agreed action plan. 2 projects implemented: Exibition centre “Expo-Georgia”; advertising company “Bellarte”.
December 1999February 2001
1 year 3 months
Georgian Tobacco Manufacturing LTD (GTM)

Georgia

FMCG (non-edible)... Show more

Marketing specialist
Major responsibilities: Conduct market/consumer research, elaborate packaging design, plan & implement advertising campaign together with the marketing team.
November 1998December 1999
1 year 2 months
Centre of Enterprise Restructuring & Management Assistance (CERMA), World Bank project

Georgia

Marketing Consultant
Major responsibilities: Conduct diagnostic analysis of the enterprise, deliver consultations to the enterprise management, support in implementation of the agreed action plan. Project implemented: Bread factory “Kolkheti -90” TLD.

Skills

Skill proficiency levels
Analytical skills
Leadership Skills
Strategic Marketing
Product Marketing
Marketing Communication
Marketing Analysis
Project management
Product Management
Strategic Planning
Presentation skills
Управление бюджетом
Ребрендинг
Маркетинговые исследования
Social Media Marketing
Brand Management
Team management

About me

Hobbies: painting, playing piano, psychology, life & business coaching, skiing.

Higher education

2003
Higher education
The University of Perugia (Italy)
Economics, Special course in economics (3 months course)
2001
Higher education
Technical university of Georgia
Economics, Banking (Master's degree with honors)
1999
Higher education
The Technical University of Georgia
Economics, Banking (bachelor's degree with honors)

Languages

Georgian — Native

English — C2 — Proficiency

Italian — B2 — Upper Intermediate

Russian — C2 — Proficiency

Professional development, courses

2014
Training course
Avon Cosmetics Ukraine, Effective Leadership & Management
2012
Training cources
MARS Inc., Marketing at MARS; Finance at MARS; Get the best from agency; Media planning; Creating strategies of desire; Laws of growth.

Citizenship, travel time to work

Citizenship: Georgia

Permission to work: Armenia, Azerbaijan, Georgia, Kazakhstan

Desired travel time to work: Doesn't matter